My focus for the past twenty years has been on understanding how the Baldrige model gives those who use it a competitive edge, not just at the organizational level but at the personal level… Because there’s something different about these strategic performers that gives them an advantage over the short-term plodders around them.

I’ve written four books on the Baldrige model and worked with five Baldrige Award winners and with Baldrige experts in dozens of organizations. I’ve studied how they think and act and have discovered the secrets that transform them from plodders to strategic performers.

Right here, right now, you can secure your job…make it better…and advance your career with The Baldrige Edge.

Whether you are an employee, manager, or leader, there are two ways to look at achieving your goals at work. You can either think like a short-term plodder and believe that your organization will recognize your talents and hard work and reward you…eventually…maybe… OR you can start acting like a strategic performer, knowing that you will get ahead by taking charge of your job and your career. As a strategic performer, you ask the right questions. You provide insightful answers. You stop wasting your days on the same old drudgery, reacting to the latest problems or the newest crisis, and you see the big picture. You understand where you can make the greatest difference and you seize that opportunity and your job becomes richer, more fulfilling, more fun, and more rewarding.

The beliefs that create success are consistent with the way a strategic performer thinks:

• Ask intelligent questions
• Work on what’s important
• Become a process master
• Take control of your future

If you’re willing to start transforming yourself into a strategic performer today… If you’re willing right now to put aside the plodder’s habits of keeping your head down, doing only what you’re told, waiting for somebody to recognize your value, and wishing for the weekend… If you’re willing to create your dream job with simple, proven steps that will secure your position, make your job better, and advance your career, then you will want to give yourself The Baldrige Edge.

The Baldrige Edge is your guide to getting the job you want and deserve. It works for everyone who wants to become a strategic performer, with special sections for managers and leaders. If you’re a manager or a leader, these sections will help you build world-class departments and organizations. If you’re not a manager or leader, these special sections will help you “manage up” and position you to become an effective leader down the road.

The core of the guide is a new way of approaching your job that I call “Baldrige thinking.” Apply Baldrige thinking and you will have an edge in your job, your department, and your organization… And you will enjoy more interesting and fulfilling work.

Here’s a quick look at the key takeaways in The Baldrige Edge:

• How to use three intelligent questions to become a strategic performer right now
• How to figure out where your organization is going and what that means to you
• How to become a process master
• How to use measurement to drive improvement
• How to take charge of your job and your career
• How to get more out of your group
• How to use the Deming Question to work smarter
• What world-class performance looks like—and how you can achieve it

This quick, easy-to-read guide explains how you can use Baldrige thinking to become a strategic performer starting today. Organizations need plodders because they have jobs that need to be done… But they value performers who do their jobs right, understand what’s going on around them, and help make their group and their organization better.

But that’s not the best part… And it’s not the reason people get The Baldrige Edge. The real reason is that it makes your job better: More interesting…more rewarding…and more fun, without making you do more work. (In fact, you’ll work more efficiently…not as hard and more effectively…with The Baldrige Edge.)

Chances are very good that you will be the first—if not the only—person in your organization to take advantage of The Baldrige Edge. That gives you a huge advantage. And there’s no risk. If you’re not completely satisfied with the guide, I will refund 100% of your money.

I’ve seen the power of The Baldrige Edge to create strategic performers and great organizations and I want you and your organization to have that power. We all benefit when we build better organizations. I want to get The Baldrige Edge out to as many potential performers as possible, which is why you can discover the secrets of Baldrige thinking today for the low price of $5!

And that’s not all. Now, when you buy The Baldrige Edge, you automatically become a subscriber to Baldrige Edge in Action, my bimonthly newsletter for strategic performers. Every other month I share ideas and insights that help you strengthen your position as a strategic performer.

The Baldrige Edge…your guide to becoming a strategic performer… And Baldrige Edge in Action…fresh ideas to keep you ahead of the pack… All for just $5!

Click here to order The Baldrige Edge now!

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